After a new brand to obsess over? Make it Anna + Nina.Shaking up the industry with their unique collections, Anna de Lanoy Meijer and Nina Poot are ones to watch. They founded the brand out of a love for eclecticism, travel and art – and what better place to do it than the creative streets of Amsterdam? Crafting premium pieces for your home and jewellery box, in their words each product offers a “dainty story to tell.” From colourful, hand-painted dinnerware to personalised pendants, everything they make is heirloom-worthy. Take a wander behind the scenes…
What does Anna + Nina draw upon for inspiration?
Living in Amsterdam! It provides a unique sense of everyday energy thanks to the diversity found in the people, culture and style. We strongly believe that the world around us is an endless source of inspiration.
What makes the products so special?
Nothing is ordinary at Anna + Nina. The juxtaposition of playfulness and grown-up elegance is what sets the brand apart, with an aesthetic that lies in the meticulous attention to detail and the desire to bring joy, colour and a touch of magic to everyday life.
Our jewellery and homeware have that elusive je-ne-sais-quoi. We use high-quality materials – silver, gold, freshwater pearls, hand-painted ceramics and more – to create things that conjure the fantasy of a magical world to come to life. Everyone loves a bit of magic.
Can you explain your brand in one sentence?
What kind of people love your pieces?
The kind of person who’s fearlessly bold in everything they do and not afraid to experiment. Our customers are welcomed into our colourful world to escape the ordinary, with a willingness to express their creativity.
Can you tell us about the ethical side of Anna + Nina?
Paying attention to every detail, we develop our collections carefully and consciously. We cherish and celebrate true craftsmanship, whether it’s in the choice of material, design or production.
We work closely with our suppliers to create a fair-value, transparent supply chain that reflects our values and beliefs. Due to the handicraft, our products are subject to minor imperfections, but this is what makes them perfect.
We also use high-quality materials that improves the longevity and value of our products, making them pieces to be cherished and passed on for generations.
What are your hopes for the future of Anna + Nina?
We want to continue to brighten every moment with our out-of-the-ordinary designs, to celebrate craftsmanship and to inspire those around us to express their true selves.
We aim to provide a wonderful escape from the mundane through our products and community!
Fall in love with Anna + Nina’s intricate collections even more over here.